Régime des Fleurs

Régime des Fleurs was founded in Los Angeles in 2014 by Alia Raza and Ezra Woods. Longtime friends and collaborators, Raza and Woods first bonded over a mutual love of flowers and an intense interest in perfume, eventually leading them to experiment with combining exquisite natural flower extractions for their personal use. The brand draws from references including Château de Versailles and Classical mythology. As Siddhārtha Gautama proclaimed in his most famous sermon, a single flower - like a messenger from another realm - contains a depth of beauty that has the power to elevate consciousness... and thereby heal.